Monday, 14 December 2015

Promotion of Online presence

My portfolios and the plan for its promotion

What’s my USP?
My unique selling point I feel is that unlike other designers I try and stick like glue to my brands identity and unlike the current market that favour fast fashion with a edgy feel to it, I offer a different kind of market area. What my brand identity is completely opposite to then once dominating the high street as I aim to offer my client a more timeless take on fashion textile. Taking into consideration trends from WGSN my style nature inspired with printed imagery that oozes femininity and therefore are piece that make the wear feel special and desire when wearing. My online profiles are basic at the moment but are developing into a established online presence that promotes this unique style of my work and therefore my Unique selling point is the way in which I am different from many in the current market with my individual “handprint” being one that is not frequently used in the high street at the moment.

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